Roles & Responsibilities
- Manage and develop P&L and driving market growth
- Maintain a company or individual’s public image through the implementation of marketing initiatives
- Make decisions about the cost of branding and analyzing trends in customer spending
- Build relationships with influencers, journalists and media outlets
- Oversee social media accounts and ensure brand consistency
- Communicate with company executives, marketing personnel and public figures
- Complete research into industry trends and public perception
- Aid in the creation of marketing and advertising campaigns to strengthen the client’s brand identity
- Develop custom marketing and advertising strategies
- Create designs and layouts for media outlets
- Write pitches, blog posts and articles
- Conduct meetings with clients
- Oversee marketing staff